Florence
Things to Do
Florence, Oregon is a top retirement choice located on the central Oregon coast along U.S. Highway 101, the Pacific Coast Scenic Byway, providing convenient access to a host of outdoor recreational activities and breathtaking scenery. The Florence, Oregon area is popular as a diverse and rich "playground" destination, where lush green forests meet the ocean's edge along one of America's most beautiful and dramatic coastlines. We are fortunate to be situated amid the Oregon Dunes and Siltcoos Recreation Areas, providing a host of outdoor activities. Florence is surrounded by some of the world’s largest dunes, 15 freshwater lakes, and the Siuslaw River. In addition, we are conveniently located to major Oregon Coast attractions such as the Sea Lion Caves, Heceta Head Lighthouse, the Oregon Coast Aquarium, and Three Rivers Casino.
Heceta Beach starts at the North Jetty of the Siuslaw River and goes North for 3 miles of sandy beach, where it crosses Sutton Creek and turns into Baker Beach - which is wildlife preserve continuing on for another 5 miles of sandy walking. See our video tour of all the things you might see while walking the beach.
Events
- Florence Winter Music Festival - Third weekend in January
- Spring Beach Cleanup - March 23rd
- Wine & Chowder Trail - Presidents Day Weekend
- Oregon Dunes Triathlon/Duathlon - 2nd Saturday in May
- Rhododendron Festival - Third weekend in May
- Sand Master Jam - July
- Independence Day - July 4th
- Community wide garage Sale
- Fall Beach Clean up - TBA
- Oregon Coast Championship Weiner Dog Races - 2nd Saturday in October
- Holiday Festival – Saturday after Thanksgiving
- Florence Chamber - Monthly Calendar






